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The Attendee Profile and Trending Analysis data service provides a detailed examination of various facets of event attendance. Dis-cover and take action to improve your event's success KPIs that will drive quality attendance and increase show floor density.

Here's an overview:


  1. Attendance Dynamics Analysis: Focused on analyzing attendance patterns and trends over several years to identify fluctuations and recurring patterns.

  2. Organizational Attendance Analysis: Investigates the changing levels of participation from different organizations, helping to understand their evolving interests in your events.

  3. Impact of First-Time Attendees and New Organizations: Assesses the contribution of first-time attendees and new organizations to the event's success, determining their added value.

  4. Influence of Venue Changes: Examines how alterations in event venues affect success and how this impacts sponsor marketing strategies for better marketing returns.

  5. Geographical Bias and No-Show Rates: Identifies geographical attendance biases and areas with high no-show rates, aiding in more effective targeting and engagement.

  6. Retention Insights and Attendee Loyalty: Analyzes the characteristics of loyal attendees versus one-time attendees, providing insights for strategies to boost retention.

  7. Behavioral and Demographic Trends: Offers insights into various behavior and demographic trends among attendees, including age, profession, and interests, essential for targeted marketing and event planning.

  8. Customizability and Flexibility: Comprises 16 modules, allowing clients to select and pay for only what they need, ensuring tailored analysis for specific requirements.


For more information regarding the Attendee Profile and Trending Analysis data service and how it will lead to quality attendance growth and higher retention rates, completed the form below to start the conversation.

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