Event Performance and Attendee Profile Analysis
This analysis group allows for a better understanding of event attendance dynamics over a number of years and looks at the details of which organizations are sending more or less attendees to your events. It examines the impact of first-time attendees and new organizations to the show’s success. It also examines the influence of alternating venues measured to sponsor marketing adjustments that improve marketing returns.
These analysis modules will examine any geographical bias and provides focus on where no-show rates are high. It provides insights on retention and looks at loyalist attendee attributes compared to one-time attendees and many other behavioral and demographic event trends. There are 16 modules in this analysis package. You select and pay for only what you need.
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