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Data Processing

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Data Processing

A Formula for Database Success


...a direct impact on the success of your direct marketing program. Direct Hit's state-of-the-art data processing services ensure you're mailing as cost effectively and efficiently as possible.  Our post-mailing analysis will improve your bottom-line results.  Executive Training, Continuing Education and Conference Marketing departments come to Direct Hit when they need attendees, because what we do - actually works.

In the complex world of data processing, experience counts. Take a minute to review the broad skillset we bring to the table - then give us a call or email. We're happy to help you navigate the direct mail minefield!
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Since 1992, Direct Hit Marketing has been advising some of the largest corporate, educational, and religious organizations in America.  With impressive results. But don't take our word for it, ask one of our valued clients for what they think about us...

 

Clients

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Data Processing Services
Keycoding with Smart Codes
Track the results your lists and various tests are achieving in detail to help you make better decisions in the future. This equals improved results.

Data Cleansing
Your existing data entry errors, like inaccurate zip codes, addresses and prefixes, are corrected to improve your database's efficiency.

Data Appending
We can facilitate the appending of both consumer and business information to your customer database.  We can also facilitate the appending of e-mail addresses to consumer and business records.

Max Count Per Location
Your mailing and printing costs are reduced because you're able to eliminate unwanted over-saturation at the same address.

Variety of Input/Output Formats
Your data will be accepted because we have the ability to read almost all data formats ensuring nothing holds up your job. Deadlines mean something at Direct Hit.

Multi-Pass De-Duplication and Merge/Perge
You get extra filtering to eliminate all wasteful and costly duplicates in your lists to further cut your mailing costs.

ID Multi-Buyers
You're able to identify and target multi-buyers - the individuals on your lists most likely to purchase your product or service.

Custom Reporting
Get reports tailored to meet your specific needs detailing the results achieved in processing and implementing your direct mail campaign.
 
Suppression File Inclusion
Keep customers who have requested their names be removed from your lists happy by ensuring you're not mailing to them.  Fewer customer service complaints!.

Data Security And Storage
Store your files virtually and forever at a safe off-site location.  We archive for future analysis as well.

SCF/Market Analysis
Identify your most productive markets, thus refining your market definitions and improving your campaigns.  Cut the bad geography for improved profits!

Back Match
You never have to worry about uncollected marketing source data with our unique fail-safe system to help you recapture lost keycodes. This will improve your bottom-line.

NCOA Data Appending
Your data is updated to help you keep in touch with the 1% to 2% of the population that moves each month.

List Rental Marketing And Order Fulfillment
We can help you market your house file for a profitable addition to your bottom line.


 
 
 
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